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GUIDE: How to use AI to personalise customer service

You may be looking to scale your customer service with AI, but hesitant about how AI may present your organisation to your customers and prospects. As a result, we wanted to share this guide from Freshworks, to investigate how you can adopt the right AI workflows to make teams more productive, reduce wait times for customers and also communicate with customers in the right way, the first time of asking.

The guide explores how you can use AI-powered omnichannel solutions to deliver personalised support by:

  • Supporting customers across channels of their choice with chatbots
  • Ensuring that your customers have a conversational experience, even with automated responses, using generative AI
  • Empowering agents with the necessary AI-powered tools and resources for contextual support

Furthermore, the link from Freshworks contains a great kit for Customer Support leaders who are looking at their planning and priority investment areas in 2024. Use the navigation on the left hand side to review the materials.

Take a look at the insights, here!

Want to hear more? Freshworks will be exhibiting at the Contact Centre & Customer Services Summit on the 29th and 30th April, 2024.

Thank you,

Team Freshworks

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