Customer Insights, Customer Journey Management and Customer Satisfaction top the list of solutions the UK’s customer experience professionals are sourcing for their 2026 projects, according to our exclusive research.
The findings have been revealed ahead of the CX Solutions Summit, which takes place on October 22nd at the Hilton London Canary Wharf.
Delegates registering to attend the event are asked which areas they needed to invest in during 2025/26 and beyond.
The rankings provide detailed insights into the solutions driving the industry and are perhaps notable that AI-powered services have moved up one place to 4th.
In fact, the top 3 has only changed order slight since a year ago, when Customer Journey Management, Customer Insights and Customer Satisfaction topped the list.
Sarah Beall, Managing Director, Forum Events & Media, said: “The data shows a fascinating consistency in where customer experience leaders are focusing their investment. Customer insights, journey management and satisfaction remain the top priorities, underlining how important it is for brands to truly understand and serve their audiences end-to-end. At the same time, the rise of AI-powered solutions within the top five highlights a growing appetite to blend data intelligence with personalisation. The CX Solutions Summit provides a platform for professionals to explore this balance, between human empathy and technological innovation, as they shape the next generation of customer experience.”
CX Summit: Most in-demand products & solutions 2026(Top 10):
- Customer Insights
- Customer Journey Management
- Customer Satisfaction
- AI Personalisation
- Chatbots
- CRM
- AI Applications
- Analytics Tools
- Live Chat
- Customer Retention
To find out more about the CX Solutions Summit, visit https://cxsolutionssummit.co.uk.
Photo by Jason Goodman on Unsplash



