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Industry Spotlight: New original research produced by Kura and the CCA…

Service executives are challenged on a daily basis with improving their customer service offerings. Through new, original research, Kura and the CCA asked the critical questions to understand where businesses are positioned today and their ambitions for the future.  
 
Our infographic displays some of the key highlights from this research. Interestingly, one in five respondents believe that their customer service advisors do not receive the correct level of training to sufficiently service customers during complex interactions. Moreover, 75% state multi-channel capabilities are an essential requirement for their organisation to succeed in the future.

Download our infographic and check out these highlights here 

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