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Mobile Learnings for 2021 to Increase Customer Loyalty

By Pinder Takhar​, Director of Marketing, mGage 2020 was a significant year for business messaging as we saw an upward trend in its usage. It quickly became an indispensable communication channel for brands to stay connected with their customers, keeping them engaged, informed and updated. Along with an increase in two-way messaging, more businesses started […]

Why Mobile Chat Services are Key to Boosting Customer Experience

By Pinder Takhar, Director, Marketing, mGage This year businesses have had to adjust the way they operate and communicate with their customers. Not only has it been vital in keeping customers informed it has also been just as important to ensure customers can easily reach the brand. With the increase in customer engagement, this has meant […]

SMS Surveys – Vital to gathering valuable customer feedback

By mGage For businesses looking to continually improve their customer service and experience, the need for thorough feedback cannot be underestimated. Without a true indicator or picture of the consumer experience, there is no way organisations can ensure that they are supplying the best service possible. Hence, SMS surveys are a vital tool in the […]

Improving Contact Centre Performance with Mobile Messaging

By mGage With 89% of consumers willing to switch to a competitor after a bad customer service experience[1], the importance of good customer service cannot be overstated. In the recent climate, increasing pressure has been placed on contact centres across various industries. Contact centres are costly, not just because of the resources required to operate […]

EE brings 1,000 jobs to UK & Ireland

100% of EE customer service calls will now be answered within the UK and Ireland as the company has created over 1,000 jobs in the last year. The announcement follows parent company BT’s announcement of introducing 500 more positions to tackle increased customer demand. Unlike its parent company, EE is among the least complained about mobile companies […]

Guest Blog, Steve Ball: The 8 things millennials really want from customer service

Struggling to understand what makes your millennial customers tick? Here’s what they really want from your contact centre. It can sometimes be difficult to understand what constitutes a great customer experience for the millennial generation. We know about their lofty expectations, their habitual use of technology and their willingness to vote with their feet if […]

Outsourced contact centre launches digital division…

With a dedication to provide a ‘new type and range’ of customised and results-driven social management services to UK companies, the Southend-based contact centre, Ventrica, has announced the launch of Ventrica Digital, its sister company that will allow businesses to generate new business leads through monitoring and engagement. Furthermore, businesses will also be able to […]